You know how it is, it’s late at night, you’ve had a few drinks, you’re on the Internet, you have your credit card handy and you end up making a rash purchase.
This happened to me this week when I decided to set up a giveaway competition with a printed copy of Living with Saci as a prize. To enter all people needed to do was follow me on Twitter and then had a 1 in a 100 chance of winning.
The only problem was that in my tired, slightly inebriated state I neglected to check the start and finish times of the promotion correctly and it ended up running for twenty minutes in the early hours of the morning. The 29 people who followed me on Twitter during this period cost me the price of a copy of Living with Saci plus postage and packing, about $15 so that’s about 50c a subscriber. Next time I’ll try to set up the promotion in the day before I have my first drink.